24/7/365

24seven365Tshirt_FINAL-01

24/7/365 means different things to different people. To some it means simply 24hrs a day, 7 days a week, 365 days in a year. Yes, that is actually what that stands for, but for some it means something on a more deeper level.

Your days are numbered

Every one of those 365 days are numbered. You do not have an unlimited amount of them. It’s what you focus on, and what you do with them that matters. The “doing” more so than the simply “thinking/focusing” part. What do you want to accomplish in the time you have? What do you want to do? What is driving you? What you do want to be known for?

24

Twenty-four hours in a day. If you sleep the recommended 8hours (which not everyone probably needs), then that leaves 16 hours to DO. Whether you end up with 16 hours, 18 hours, 12 hours, it doesn’t matter. What matters is, what are you doing with the time?

In those 16-18 hours you have available to you could be doing more. You typically with spend 8 hours at a day job, leaving 8-10 more hours available to do what You want.  Let’s say you spend two hours on quality family time, well that still leaves 6-8 hours. You still have time. You have enough time to spend on your side business. This time will be used up by prospecting, networking, creating, curating, following up, selling, closing, and many more activities.

When you break down the amount of time you spend on things, you will find you have more time than you think in a day. What can you cut out to give you more time? Netflix? Useless YouTube vortex of cat videos? Playing games? Unnecessary naps? Sleeping in?

Make better use

Maybe you can make better use of time when doing things that cannot be avoided. When you have to drive somewhere,  (safely of course) make calls to people you need to contact, listen to audio books, or podcasts. Turning your vehicle into a mobile university. A place of education. Absorb good data, to use, to store, to stretch your mind. If you’re having to do the necessary daily chores around your home, turn that time into education time as well.

Everyone needs something different

Figure yourself out

What do you need?

What do you want?

Make a commitment to getting that, or figuring that out.

Commit yourself to doing. Everyday. Move the pieces one step closer to your goals. You have time, you just don’t use it efficiently yet. Prioritize the things that will get you to where you want to be, and suffocate the excuses. That is honestly easier said than done. That commitment has to strong. You have to first figure yourself out. Again, What do you want and need?

Taste

Gary Vaynerchuck always talks about tasting things. Meaning, try a lot of different things to see which one sticks, and which one fits your best. It’s part of self awareness. The important thing here, is that you do something. Rather than just sit back and imagine the possibilities, actually explore the possibilities.

This is the whole purpose of my apparel design business, 10xmillennial.bigcartel.com, it was to finally DO something with an idea I’ve had for a long time. I have made the decision that when I have an idea to try something, that I’m just going to go for it. Why not? Well…To an extent of course. An idea of bungee jumping with out, you know, bungee cable is just one of those bad ideas you won’t wake up from. You get the idea ha.

I implore you to try things, to put the idea into motion, and see what happens. That’s my goal, to get you to do something you’ve been wanting to. If I can help you get started, let me know.

 

Contact Me, I can help.

If I can help you in any such way, contact me below. If I can help you with graphics for your social media, videos, steps to get started on something, contact me. I will see how I can help, or help you get connected to the right person. I want to see you win in everything you do!

The lessons from Dead Poets Society

 

Oh captain! My captain!…

The famous line from the infamous poem by Walt Whitman, bearing the same name. This is how the students would address their teacher John Keating, played by the amazing Robin Williams. Oh Captain! My Captain!

The major theme was Cape diem. The famous verse from the movie still rings in my ears
“Carpe, carpe. Carpe diem. Seize the day, boys. Make your lives extraordinary.”

The emotions that rise up in me when watching that movie are completely unreal. I become a fighter against those trying to tell me what to do, and how to live my life. I become a romantic, and ponder every single word that drips out of my mouth. A fire lights within the deepest crevasses of my soul, TO GO! TO DO! TO BE EXTRAORDINARY! 

Then my heart breaks. I will not spoil the movie for you if you have not watched it, I urge you to take time to watch this masterpiece.

 

Fighting against the ordinary

Learning to walk your own walk. Seizing the day. Doing something extraordinary that you want, not what someone else wants for you. The biggest struggle in this movie is between the parents, and the group of main characters. The parents seem to dictate everything they do, including forcing them to go to this school, picking out their classes, forcing on what degrees they get, what they will do for the rest of their lives. The characters struggle to find their own voice, to fight against the ordinary.

They do however find an outlet. The Dead Poets Society.  This was an organization they discovered while looking in an old annual, looking up on John Keating. They asked what the D.P.S. was, and he explained it was about sharing poetry, and verse, and original compositions. This organization was unsanctioned by the school, and looked down upon. From my gathering, it was more about finding your voice, being who YOU are regardless of what others want you to be, and learning to Carpe Diem!

“Boys, you must strive to find your own voice. Because the longer you wait to begin, the less likely you are to find it at all. Thoreau said, ‘Most men lead lives of quiet desperation.’ Don’t be resigned to that. Break out!”

 

Time is short, your days are numbered

I don’t want this to turn into a movie review, so I will share something actionable you can do today.

LIVE

Seems almost…tooo easy. Seriously though. There’s no tomorrow, there’s no yesterday. There’s really only today. Right now. We live only in the now.

I didn’t really want to write finish this blog today. I wanted to sit back, watch a movie, relax, maybe read a book. What a hypocrite I would be though. I figured that if I can get this message out, it might be the one thing you need to push you over the edge, and do something incredible that you have been sitting on for a long time. How amazing would that be?

STOP BEING AFRAID OF WHAT OTHER THINK OF YOU

Seriously…stop. Other people’s opinion is not your reality. No matter what someone else wants you to think, or do, you have to figure out what you want, and what YOU want to do. Then go do that thing. Don’t worry if other people think it’s crazy, a waste of time, not worth it, or whatever it may be. They have their excuses for not doing amazing things, don’t let their excuses become your own.

FIND YOUR VOICE

You have to learn to speak up for yourself. To voice your opinion. To speak YOUR truth. It’s uncomfortable, it’s nerving, it’s vital. Honestly, I’m not sure how to teach this. Other than tell you to just stop worrying about what people think. The truth is, you worry about what other people think, but those other people are probably not really thinking about you. So stop worrying about what they think, because it doesn’t matter.

 

One final thought, and quote from the movie before we go.

“believe it or not, each and every one of us in this room is one day going to stop breathing, turn cold and die.”

 

 

 

 

 

Today is another day

When it just doesn’t seem to work out

Not every day seems to work out the way you want it to. Some days you wake up, can breathe out of both nostrils, full of energy, well rested, and welcome the rising sun.  Some days you wake up, fall out of bed, trip over your own feet, and run into the wall head first.

The day sometimes can start out bad, and end great. Other times it starts out great, and ends bad. We have all been there, and be there again.

You can feel defeated, deflated, demotivated, depreciated, and just flat out devistated. “What a disasterous day!” You say to yourself. “What else could possibly go wrong?!” You cry out to infinite abyss of the universe…just before your phone falls to the ground shattering the screen.

When things go bad, they seem to get worse.

  “When it rains it pours”  

 

BUT WAIT!!! THERE’S MORE!

 From the people who brought you “SUCK IT UP BUTTERCUP” now bring you “WELCOME TO THE REAL WORLD SALLY!” …

Seriously though, bad things happen. Good things happen. $#£% happens.

 How are you going to handle it? 

Take control. 

Take reponsobilty.

Make things better.

“It’s easy to be negitive. It takes work to be positive” – Lance Smith

 

Start to Finish

No matter how your day starts, you have to start with the right mindset. Figure out what’s good in your life, and focus on that.

Wake up early, (yes, that’s what I said. No it’s not a typo), and do something you enjoy. If you love to create, then create. If you love building, then build something. If you love music, play music or listen to music. If you love exercising, then exercise. If you love reading, then read. Just make a point to get out of bed, and get your mind and body active in some way.

This will help start your day off on the right foot. Even if you trip over it and run head first into a wall. You refocus on something good. Then throughout the day, focus on what motivates you. It has to be something bigger than anything monetary. Monetary things go away.  They’re temporal. What’s something of higher purpose and meaning that fulfills you? Focus on that.

Look at the positive

Life can like driving a car down a highway, and and a brick wall pops up out of nowhere and BAM!!! Your precious car all nice and polished is crushed up like a tin can. You walk away from the crash with a couple of scratches and bruises, but your car now looks like one of those Picasso paintings. You know, you can tell what it is, but the pieces just don’t appear to be in the right places, sort of jumbled up.

Someone only focused on the negative would be freaking out about their car, the deductible, the cost, the insurance rates going up!!! All legit things to concern a person, but you know what? Someone focused on the positive would look at the fact that their Picasso of a car, and feel relieved they walked away with a few scratches and bruises. They would also probably start thinking they could sell the car as “abstract art” and make a fortune.

Don’t sweat the small stuff

Have you ever heard that saying? It means to stop worrying about stuff that’s not important.

  As Gary Vaynerchuck says “Stop focusing on dumb $#£%”

Easy to say, hard to execute. When all the little temporary problems pile up, it’s hard to stay focused on the long term things. It does take work, effort, energy, but it’s totally worth it.

All you have to do, is make a commitment. A commitment to making everyday the best day ever.

Keeping in mind that Today is another day.

Customer Service or Disservice

 

I went to a restaurant for breakfast this morning, and was promptly seated in a booth with a menu, then was told “Your waitress will be with you shortly.” This is where the story begins, and the service ends.

I had arrived at 8:45am, greeted when I walked in, and seated. I sat there with a menu in a packed, understaffed restaurant, debating on what I wanted. French toast. It took me about 5 minutes to decide on that, because they have a lot of great options. I sat there with an open menu on the table, waiting. Waiting. Waiting. Scrolling through Facebook, Instagram, Twitter, still waiting. People were bussing tables, old customers leaving, new customers sitting, still waiting.

Why did this happen?

At this point, you maybe asking yourself, “why did you not just ask for some service?” That is a great question, and there are a couple of reason I did not.

One: I do not believe it is my job to seek out service. I came to YOUR business, with MY money, and YOU should be willing to put in the effort to service. I’ve worked in understaffed, high traffic jobs before. I understand the struggle of keeping up with everything.

“There’s always room for a little more hustle.” – Lance Smith

Two: I was kind of curious how long someone would let this go. What I know to be happening here, is what is called “Pluralistic Ignorance.” Robert Cialdini talks about this in is book “Influence.”

For more than half an hour thirty-eight respectable, law-abiding citizens in Queens watched a killer stalk and stab a woman in three separate attacks in Kew Gardens. Twice the sound of their voices and the sudden glow of their bedroom lights interrupted him and frightened him off. Each time he returned, sought her out, and stabbed her again. Not one person telephoned the police during the assault; one witness called after the woman was dead. That was two weeks ago today. But Assistant Chief Inspector Frederick M. Lussen, in charge of the borough’s detectives and a veteran of twenty-five years of homicide investigations, is still shocked. He can give a matter-of-fact recitation of many murders. But the Kew Gardens slaying baffles him—not because it is a murder, but because “good people” failed to call the police.  – Excerpt from Influnce by Robert Cialdini

I wasn’t being stabbed in the streets, but the same Pluralistic Ignorance phenomenon was happening. Everyone thought someone else was servicing me, so they did nothing.

20 minutes went by

I decided at this point to be an amiable, and leave. An amiable is someone who displays friendly or pleasant behavior, but really is just saving face. These are the Dark Knight of customers. They seem calm and cool on the outside, but then later PUNCH YOUR BUSINESS IN THE FACE! They don’t want to make a scene, they want to leave peacefully and deal with their concerns in a different way.

I’m not going to figuratively punch this business in the face, I did file a complaint though. I brought up my concerns, my viewpoint (as I discussed above), and let them know that I typically get excellent service from them.

I ended up driving on the other side of town to go to another place I always get great service from, and got something different for breakfast. A hot spiced chai, and raspberry cream cheese croissant. I was actually very pleased with this decision.

Your business & Your customers

This second place I went to ended up having the service I expected. I was still greeted as I walked with with a smile, but was promptly helped, with a smile, and I sat there with my croissant as I awaited my Spiced chai. Which they brought out to me. They didn’t call my name to walk up and pick it up, they brought it to me. That’s always a nice tough. Let the customer just relax, and enjoy the atmosphere of the restaurant

What can you do to improve your customer service?

“There’s always room for a little more hustle.” – Lance Smith

Remember that quote from earlier? It’s very true. Put in a little more effort to make sure everyone is taken care of. Train your employees and yourself to be observant, and check up on customers, even if they are not the designated server (or whatever your particular set up is) for that customer. Your employees are a team that are helping make your business grow, and bring an experience above and beyond what is expected. They should work as a team.

Even though they may be competing for commission, salaries, shift bids, tips, or something else, they and You, should not forget the overall purpose of your business. To service people. To bring value that exceeds cost.

Conclusion

I will go back to the first restaurant at some point. I will first wait to hear back from someone who reviews the complaint I filed. I am curious how they quickly they will handle that, and what their resolution will be. I’m not holding a grudge, but now more curious about the level of service they are willing to truly provide. Today may have been a fluke, and for some customers that would of been enough to write them off forever.

“Some customers are looking for just one small reason to leave your business. Don’t give it to them.” – Lance Smith

Declining Opportunity

 

Most people would think you are crazy for declining a new position at your job. Most would probably be correct.

What do you do when your mentor at your job, your supervisors, and your manager all think you should apply for a position that just opened up, but you feel otherwise?

Let me set the stage for you.

I work for a financial institution in their call center. It sounds boring, but I find it quite interesting really. It is a very eye opening experience when you can see peoples financials all day, but I digress. I currently do several things including, Mentoring/Training new employees, sales leader (I help keep track of sales, training on sales, staying up to date on information and promotions, attend meetings. Your typical sales stuff), I also on top of all of this I take regular customer service calls.

An opportunity came up to go into a position that paid slightly higher hourly, paid some commission, and would be a stepping stone to other opportunities. Sounds like I should have applied right?

Gains and Losses

I enjoy mentoring, and training new employees. With our department being a call center, we are kind of the best starting place to later move out in the company. We handle a little bit of everything, or at least have exposure to a little bit of everything in the company.

Training new employees, and mentoring them in the start of their careers is something I really love doing. This is something that I would lose if I got this new position.
Am I willing to exchange this for some small financial gain? I have thought a lot the the in the three days that the position was open to apply for.

My shifts right now are typically Monday – Friday 650am-350pm, which allows me to work on my own projects, and build my brand during the evening. This works out great for some work I do, because it gives me plenty of time to get work done, plus get sleep to tackle the next day. This new opportunity, if I got it, would throw me into a situation where my schedule would be thrown off and I would lose my evenings where I build, and create my own thing.

The small financial gain, just did not outweigh how much I enjoy mentoring/training, and working on my own stuff in the evening.

My Decision

If you didn’t figure it out, I declined even applying for the position. That was probably a mistake, and one I will have to live with. My manager, supervisors, mentor, and even my mangers manger were thinking I was the best candidate for that position.  I did not make this decision, because I may be comfortable doing what I do now. Training people is not comfortable. Their success is partially dependent on how well I train them. Of course, the other part is their own personal effort, but if I don’t put in a great effort then they have no where to go from there.

At this point, you have to ask yourself,  “who am I trying to please?”  The answer should always be, YOU! You should be trying to please yourself, build your dreams, take your own path. Even when other people wont quite understand your decision, you need to look out for yourself. You need to look out for your best interest.

Now, keep in mind that this decision I made would not be the best decision for you if you were in this situation. There’s not a singular formula when it comes to making the right decision here. What seems right to me, doesn’t necessarily mean it’s right for you.

Making a Decision

When you’re making tough decisions, try not to get caught in analysis paralysis. Write down the pros and cons of the decision.

Be honest about these pros and cons, and do not try to weight one side based off of fear or your current comfort level.

Seek a mentor else where. Find someone you trust, and that is currently at a higher level in their career, or business. This way you know you’re getting an insight from someone who maybe has been there before.

Do what you feel is right for you, and will take you the direction you want to go. Do not try to please other people.

Who is in control of your life?

I’ll go ahead and give you the answer. YOU are in control of your life.

It’s true!

You control your income, you control where you work, you control your attitude, you control your success, you control every aspect of your life. So guess what?

TAKE CONTROL OF IT!!!!

“Do not let what you do not want, into your life.” – Lance Smith

Pay attention to who you let into your circle. Pay attention to who you listen to. Since you chose to let someone negative, or chose to listen to someone who is toxic, you have chosen to jeapordize the life you have been working on.

If you have watched the movie FURY, there’s a phrase that is repeated throughout the movie. “Best job I’ve ever had.” The movie is about a tank crew in WWII who, despite being totally out matched by the Germans (won’t dive into too much history here), continued to fight through the most treacherous battles you could imagine. After just barely escaping death, defeating the enemy, there would be this slight laughter in moment of shock and thankfulness for being alive. “Best job I’ve ever had,” each of them would repeat.

Even in such a horrific situation, one must keep their mindset in a positive state. You are in control of this. The way you feel, your emotional state, is all controlled by you. Today can be the best day, or it can be the worst day. The choice is yours.

It’s a short message today, but it’s a very important message. You are in control of your life, so take control of it.

How to start taking control of your life

1: Make the commitment of taking control.

2: Accept responsibility for everything that happens to you, because it is happening BECAUSE of YOU!

3: Look at your closest friends. Are they building you up? Holding you back? Tearing you down? Detox from toxic people.

4: Start exercising everyday. It’s great for your psychical health, and your mental health. You need to take control of every aspect of your life.

5: Start reading books to help you get ahead.

6: START – as in TODAY! You know what you need to change. I can give you a million suggestions, but if you do not just START, you will never move in the direction you really want to. In the direction of taking control of your life, getting the life you deserve and want.

Success is different for everyone. Figure out what it is to you, and go for that. Make the best of the time you have.

A slightly more humorous blog

A few days ago, I’m checking my twitter messages and I get a message from someone claiming to be a representative of Samsung, asking why I didn’t claim my prize.  

I decided to play along, knowing full well what was to come. Working for a financial institution I hear and deal with horror stories of people who have called into such scams.  

I hope you enjoy the following. 

 

I at first try to call this persons bluff jokingly, but what followed was just too good of an opportunity to pass up.  

 

Okay, so as you see above I am the one that is supposed to be “honest” because they hate “anything call scam or games.” He doesn’t even use proper grammarsings (insert sarcasm font on grammarsings).  

 

Go ahead and look up where that address and phone go to.  

Yes, that is my idea. I promise… 

Oh no!!! He reported my profile?!?! Please no!!! I’m so serious I want that $800,000!!!  

He even calls me out about the photo ID I sent. He tries to add fear and urgency to the scam, I mean…  

 

I saw that coming. The old “We will send you a cashier check, but you have to pay for the shipping first” routine. I knew he was going to ask for that when this all started haha.  

Notice I mention $900,000 I’m the comment, but he doesn’t correct me? I pull out some cards under my sleeve with notaries and attournies.  

I’m raising the stakes now to $1,000,000 and tried to see if he would call the number to try and get my bank account information over the phone. He is a little smart and didn’t take the bait.  

I got a little bored with him, so I shut it down. It was quite enjoyable while it lasted.  

 

Sadly a a lot of people fall for these kind of scams. Stay honest to the way you make money, and you will have a more fulfilling life.  

Sales – We really need to change our mindset

Do you have the follow thoughts about sales in job?

I don’t like sales.

I’m not a salesperson

I don’t want to invade the customers privacy.

I don’t want to be invasive.

I don’t want the customer to get upset or mad at me.

I get nervous when I try to talk to a customer about a product.

I don’t know what to say.

I’m not sure when to bring it up in the conversation.

What if they say no?

I don’t like rejection.

I don’t want to inconvenience the customer.

I don’t want to waste their time.

I’m not here to sale products, I just want get paid and go home.

I’m a customer service representative, not a sales representative.

I understand why you would think that way, and I take full and total responsibility that for that. Let me ask you, even though you think this way, that wouldn’t keep you from at least trying to have conversations with a customer, would it? I didn’t think so.

What is sales? Let’s start with the proper mindset

When we truly break down what sales is, we find that sales is simply having conversations with someone. Anytime you talk with anyone about your opinions, or trying to convince them of something, you are selling. You are a salesperson, and you do actually enjoy sales. It doesn’t have to be like the stereotypical used car salesman, or the Glengarry Glen Ross ABC salesman, who uses manipulative tricks to get a YES from a customer, or puts on extreme amounts of pressure in order to force a sale. Sales needs to be ethical, and you need to solve people’s problems.

Let’s say you went to a theatre or nice restaurant, and really enjoyed the service and everything about it. What happens next? Well, you start talking about to people. You talk about how great the film was, or the food, you strike up conversation with excitement in hopes you can convince someone to go to that movie or that restaurant. What you’re doing is you’re “selling.” You’re having a conversation about something, and you’re talking about the features, benefits, and advantages of it. Answering questions, handling objections, and you may even ask for the close to get them to go.

You see? Sales does not have to be complicated. It will get more complex when you start selling to larger companies, because there will typically be multiple decision makers, long sales cycles, and many other factors that take place. The overall process is still the same though. You’re there to solve a problem for that company.

But I’m invading someone’s privacy!

You are not invading privacy, being an inconvenience, or wasting someone’s time when you present a product as a solution. You are adding value. If you have a cure for a disease, and you know someone who could benefit from that cure, would you keep that from them? I’m going to presume you would not.

Sales is the same thing. They have a problem, you have a solution. So if you have the solution, would you keep that solution from them? I’m, again, going to presume you would not.

In fact, when you can solve a customers problem, they are going to give you thanks. You just helped improved the quality of their life, by improving their condition. You left them better off than when you first started with them.

Fear of rejection and objections

“If you don’t like hearing ‘no’, and being rejected, you’re on the wrong planet.” – Grant Cardone 

Our job is to take care of our customers and add value. We can add value by having conversations about our products that solve problems and add value.

Do you see a common theme here?

Solved Problems = Added Value

When customers say “No,” they’re typically not saying No to YOU. They’re saying to the product, the timing, the price, to themselves. It’s your job to handle the objections first as a complaint, until proven to be a real objection. This is where sales training comes in to play. You should be training daily to keep your mind sharp, to harness an arsenal of information to help guide your customer through the sale all the way to the close.

Agree First

“I hear you, you’re right, I agree, super, excellent, I’d be happy to…”  The first thing you want to do with handling objections is to agree. Why? Think about what happens when you disagree with someone. Does anything get accomplished, or do one/both of you put up a wall? This is a great tip to help you gain control of any situation, whether it’s in a sale, or just a conversation with your spouse. Agree. It’s their reality anyways. They believe they’re right, so who are you to tell them they’re wrong? In an argument, it only takes one person to agree to end the argument.

Agree first, then handle the objection.

Customer: “It’s too much money”
You: “I agree it’s too much, in fact everyone who has invested in this said the exact same thing”

Customer: “I’m going to have to talk to my spouse”
You: “Excellent, and you should. A decision as important as this should be discussed with your spouse. What would most like say “no” to? The product, the price, the terms, me, the company?”

Customer: “I already have X service/product with X-Company”
You: “Super! I’m glad you have a product that is working for you. Let me ask you something, in business isn’t it important to have options? Let me show you an alternative option that we have for you”

Customer: “I’m going to have to wait…”
You: “Of course you should wait. But, let me tell you what happens while you’re waiting. You’ll still need the product, your company still needs the product, the price goes up $X.”

Do you see how agreeing first set’s up the rest of the conversation to help the customer make a decision?

Why to people buy?

To solve a problem.

Their tv isn’t big enough. They invest a new TV.
They outgrew their house. They invest a new home.
Their phone is outdated. They invest in a new phone.
They’re needing to prepare for retirement. They get financial products to help invest.
Their car is breaking down. They invest in a new car.

Problem > Sale > Close > Solution Received > Happy person, Quality of life improved.

Why do people not buy?

People do not buy for one major reason. Uncertainty.

Uncertain about the product. Uncertain about the company. Uncertain about the associate. Uncertain that the product will solve their problem. Uncertain in themselves.

It’s your job as the sales person to help ease that uncertaining, build confidence and value in the product, the company, you, for the customers benefit.

Cardone University

Yes, I’m going to do a product insert here. I want you to be successful, and I want you to have the best training possible. CardoneU Sales Training platform. It’s the #1 sales training platform used and by companies like Google, Twitter, Sprint, At&t, Verizon, T-Mobile, Salesforce, Allstate, Infinity, Ford, Honda, Kia, Nissan, Toyota, Audible, ADT, Penguin Random House, Facebook, Microsoft, and over 500 more.

If these large companies, who have been extremely successful in the marketplace, believe that sales training on CardoneU is important enough to invest $100k+ in their people, what does that mean for you?

Training is the #1 greatest investment companies can make in their employees. It’s the #1 investment you can make in yourself.

I’m giving away all of my secrets!!!!

Yes, I am breaking a cardinal-rule in business and branding…

The saying goes like this, “There are two rules in success.  1: Never give away everything you know….”  Well, I’m going to break the rule, and give you the 2nd. ‘Everything I know.’

I’m going to give you some easy tools you can use to start creating content today. Tools that can help boost productivity, give you some fresh inspiration, and improve efficiency. This can range from Instagram post, blog headers, twitter banners etc…

 

#INSTAGRAM

Everyday I create an Instagram post in the morning, and one in the evening. The reason I post in the morning and the evening, is simply because I work an 8-5. I probably should be posting more often, but due to restrictions that’s the best I can do. Plus I do put a good amount of thought into what I’m posting.

Understand Your Focus

You need to understand what you are promoting. Some people just post a lot of random stuff, have little engagement, and are really wasting an amazing opportunity. This is a part of understanding your brand, who YOU are. YOU are a brand after all. Whether you work an 8-5 for someone, or work for yourself, YOU are a brand. So what do you want to promote?

Once you have what you want to promote, there a couple of tools that can help you.

Hashtags

You suggest you will want to use at least 10 hashtags. Make sure they’re relevant to your content, and as you are putting them, you’ll see how much they’ve been used to judge popularity of the tag. This will help you use more effective tags, giving more chances of exposure.

For Original Content

Canva.com is a great program that can help you create some beautiful visual graphics. You do not have to invest in professional graphic design software to create some good looking visuals anymore. This program is a little buggy, but has an application you can use to create graphics straight from your phone.

Pros:

  • Simply to use
  • Mobile application
  • Lot’s of templates
  • A lot of typefaces to choose from
  • EASY!

Cons:

  • Sometimes its glitches when trying to align certain graphical items.
  • The app crashes if you use too many elements.
    (Like lines, boxes, arrows etc…)
  • If you do graphic design already, you will find some various annoyances like: Not being able to adjust kerning (the space between the letters), items not lining up correctly sometimes, etc…

 

 

Repost an IG Image You Like

So you see a post on Instagram that you really like, it sparks some inspiration and you wish you could share it on your Instagram. Well, the great news that you can! There’s an application called “REPOST.”

This is an amazing tool that I use a lot! I tend to find post’s that inspire me, and I share them on my Instagram using this program. It will end up putting a little icon in the corner of the picture with the username of the original person who posted it. If that really bothers you, you can always pay for the application and it will remove that icon. It doesn’t take up much space, and it’s good to give credit to whomever originally posted the content.

 

#HASHTAGS

I have learned several things on marketing from listening and watching Gary Vaynerchuck, one thing I’ve learned about #Hashtags on Instagram is this: “Keep calm and use more #Hashtags. Instagram might be the single best platform for reaching Millennials.”

I use an application called Smarthash, which stores several hashtags that I’ve found to best fit my branding. You simply just press a button that says “Copy All” or “Split test copy” and it copies the hashtags and you paste them into the description.

It makes doing hashtags a lot more efficient, because you now no longer have to type them out one by one.


TWITTER

Canva can be a great tool for creating twitter banners, and images for a post. You can also utilize smarthash to help makeplacing hashtags easier. With only 140 characters to work with, you don’t have the ability to use a lot of hashtags. The key is to use #Hashtags that fit the content.

 

 

Buffer

This is a program allows you to schedule out your tweets, as well as Facebook posts. It’s a great way to get content shared while you are going through your day, and cannot just post every so often. The free version allows you to set up to 10 post at a time. With the paid version you can set up 100 scheduled times to drop content. It is a web and mobile based platform. Makes it easy to schedule whenever, and where ever.

It will also go ahead and shorten your URL’s, which is nice when you have a very long url and only 140 characters.

Example: https://grantcardone.com/products/the-closers-survival-guide-book?rfsn=575627.aa773&utm_source=refersion&utm_medium=influencers&utm_campaign=575627.aa773  to http://buff.ly/2pQOibT , plus it will pull the picture from the link. So if there’s a main picture on the article, or product, it will pull the image into the program and display. Saves having to load a picture manually. It doesn’t pull the image the first time, every time. You sometimes have to cancel, and paste the link again.

This program also saves a history of your buffers, and gives some analytic data on them, like “most liked,” and “most clicked.”

 

BeBee

If you are looking for a place to get some incredible engagement, beBee is the place to be. It offers blogging, live streaming, and regular posts similar to Facebook. The best way to describe beBee is a cross between Facebook and LinkedIn. It has all of the popular features for content creating, professional business sense, and AMAZING engagement. Everyone on there is great about commenting, sharing, and actually reading or viewing your material.

My best suggestion, is to just hop on and start producing some honey! 

When you sign up for beBee, make sure to follow me! I’ll follow you back! https://www.bebee.com/bee/lance-smith

Cross Sharing

Everything that I share on my website, gets shared on beBee too. Same with Instagram and Twitter, when I post something Instagram, I have it shared to Twitter. This is really important to get your message across to different platforms, and getting a wider audience.

 

Similar Programs:

Hootsuite, and GoKittr are some alternative programs that I like as well. You just have to find one that works best for you, if you choose to use one at all. They both give you a lot of value, and save time, you’ll just need to check them out and see which of those three work best for you.

 

The Biggest Secret!

Shhhh!!! Don’t tell anyone what I’m about to tell you! Acutally… TELL EVERYONE!!!  In fact this part is all about ENGAGEMENT!!! Yes, on social media sites you need to be ENGAGED with your audience. It doesn’t matter if you have 1, or 1,000,000 followers. Talk to them, reply to them, tag them, comment, post, share retweet, direct message. ALL OF IT!!!!
 

Gary Vaynerchuck has a great saying, 1>0 . Meaning 1 person is better than 0 people following you. 1 comment is better than 0 comments. That means that 1 ONE!!!! Person cared enough to take the time to look at your content, comment, like, or anything else, and you should be stoked. You could have 0. Reply back to those people, thank them, check out their material and comment/retweet/like.

It’s that simple really. Just having gratitude that even a singular person cares about your material. Engage with your audience as much as you can, because without them, you have nothing.

 

Conclusion

I hope this information helps you in some way! If you have any other little tips and tricks, let me know, we can share all of this with the community and help each other out!

 

Thank you for taking the time to read this! I really appreciate that!

 

 

 

p.s.

I may not have given away everything, so stay tuned for possibly a “part 2”.

 

 

This is my fault

Take responsibility for everything in your life.

Your money.  

Your career. 

Your business.  

Your happiness.  

Your family.  

 Everything. 

 

If you want to gain control of a situation, the best way to do it is by taking responsibility. Leaders are in that position, because they took on the responsibility of the team. CEO’s are in their position, because they took the responsibility of the entire company.

 

Where It Began For Me

Early 2016, I’m still pretty fresh in my new job in a contact center for a local bank, I had an eye opening experience. I began to notice multiple accounts for elderly people, getting Social Security deposits of approximately $720 a month. Yes, you read that correctly. A. MONTH. 

A couple of months earlier they had announced a new direction for the company, becoming more of a sales culture and various other changes to the digital world. I already at that point realized that I needed to geta head start on this new sales culture, and needed to train myself. The company has SOME sales training, but not enough to keep one focused daily on it.

These were the two instances that really helped shift me to where I am currently. I saw myself lacking proper sales skills, and saw myself heading toward getting Social Security deposits when I retired one day. If I could even afford to retire.

In all my previous jobs, I felt I’ve always been pretty responsible. I was always offered responsibility to train new hires, do various projects, and trusted to do other things that other associates were not. This new type of responsibility is something much bigger. It’s my future. This is something I want you to really think about as well, we’re not promised tomorrow, but if tomorrow comes are you prepared?

My Search Begins

I had to start getting my mindset corrected, I began to look for at all sorts of various sales training and finance training. I reached out to a friend of mine who suggested a few books, I only read one of them, being “Influence: Science and Practice” by Robert B. Cialdini, Ph.D. It’s an interesting book that I went through a few times, but it was not really was I was looking for as far as sales go.

I found a sales person named Tom Hopkins, which I found to be very interesting. I watched a video of his on YouTube called “How to master the art of selling anything”.

This was getting closer to what I was looking for. Some actual sales training information, but I still wanted something more. I needed something more in depth. Then one day while searching sales people like Brian Tracy, and Zig Ziglar, then looking through a lot of book reviews on books that Tom Hopkins wrote, and also a book called The Little Red Book of selling,  I finally came across someone who had the materials I was really searching for.

Grant Cardone

I don’t remember exactly how I came across Grant, but I remember just diving into his YouTube channel and I knew I found the sales guru I was looking for. His information, his approach, his knowledge, everything, was what I was looking for.

The first book I bought of his was The Closers Survival Guide. I remember diving into that taking so much information on the psychology and technique of the close, that I needed more. I then got the audio version ofthe 10X Rule. I listened to it back to back, absorbing as much information as I could. I ended up getting, Sell or Be sold, and If You’re Not First You’re last, again just diving into them each. Listening to them back to back, taking in all the information.

As Grant says, “Success is my Duty, Obligation, and Responsibility.” I was doing everything I could to start taking responsibility for my future success, and to not end up on Social Security one day.

Since then, I own every book of his, I have all of the webinars, and his training platform CardoneU. I wasn’t just sipping the Kool-Aid, I am swimming in it! I found someone who has ALL of the information I was looking for, Sales Training, finance training, and even some real estate investment training. His sales style is very honest, straight forward, “Here’s the product, here’s the price, this is how it benefits you, Yay or Nay? If its Yay Lets roll! If it’s Nay, tell me why?”  There’s not NLP (neuro linguistic programming) to trick a person into buying, and there’s no other tricky sales techniques. It’s just very straight forward and honest sales.  

 

Stop relying on others for your success

This one is simple. When you rely on the government, your parents, friends or anyone for your success, you will fail. This is where we people who complain are born. They were relying on someone to make sure they were taken care of, rather than putting in the work and effort to take care of themselves. So many fall for that trap. Some do not know any different, because they were raised a certain way, weren’t exposed to any other route, did not want to get out of the comfort of what they know. They lived in fear, and stayed on the path of where they always have been traveling.

They say “if it’s not broke, don’t fix it.” That is the dumbest thing I’ve ever heard. Just because something is not broken, does not mean that it does not needing fixing. Something can always be fixed to work more efficiently, more effectively, and give a better return on results. Just because I live in the middle class right now, and it’s comfortable, does not mean I will stay in it. You need to do whatever it takes to get the things you really want in life. Do not rely on anyone else to make things happen, go out and make them happen yourself.